Smooth with some slo-mo
“When you are fast, everything else seems slow” was the tagline for the campaign. So obviously this was something our solution needed to reflect. A fast and witty quiz, with a nifty slo-mo game mechanic, was our way to tackle this demand (yes, pun intended).
Quiz with a gameplay
We didn’t treat the experience as a quiz per se, but rather as a game. Meaning that the players could rank up in tiers, use power-ups, explore mini-games, all while answering a flurry of tricky questions. Animations was also a big part of making the quiz exciting. A lot of focus was put into creating a smooth and fun UI, accompanied by the cheers and boos from the sound effects.